The 37.04 is priced at CHF 29,500 (inclusive of shipping, excluding import taxes).
We are currently working our way through the registrations of interest/ allocations. If you'd like to be added to the waitlist, please do so via our Waitlist Registration Form.
Price is inclusive of international shipping via DHL Express, but do not include customs duties/ import taxes.
As a reminder, accessories such as straps, prints etc are consumables and not eligible for refunds or returns. Please reconfirm your choice before placing an order.
This product is now sold out and will not be produced again. To stay updated on future releases and new watches, we recommend subscribing to our mailing list on our home page.
This watch is now sold out and will not be produced again. To stay updated on future releases and new watches, we recommend subscribing to our mailing list on our home page.
The 17.09 is an evolved daily wearer with new, extra functionality and overall design updates. For the first time, we bring laser-etched, lume-filled sapphire to our entry level watch: the indices have now moved to the underside of the top crystal and glow with a new intensity. They reflect the graphic design language first shown on the 18.01 H41 and 27.01, and are complimented by a bold new handset derived from the 20.01 Chronographs.
The dial is now a two-piece construction with a fine Clous-de-Paris pattern in the center and a circular brushed outer portion, creating a very dynamic presentation as ambient light changes.
The polished and brushed 316L stainless steel case has also received some proportional revisions for greater wrist presence, but remains a very wearable 38mm to cater for a wide variety of wrist sizes. Lugs have been reprofiled with a continuous twist that extends the brushing continuously from the case flanks through to the underside of the lugs, while retaining our signature flare.
Not just cosmetic changes
We have worked with our partners Manufacture Schwarz-Etienne to develop an independent hour hand adjustment mechanism, based on the Sellita SW330-2. This complication and modification is exclusive to MING.
The intermediate crown position now advances the hour hand independently to the rest of the gear train, which continues to run. This is both useful for daylight savings time as well as for when travel resumes globally. Both hands can of course be adjusted together in the third crown position, where the movement also hacks.
- Case, dial & hands:
- Leather travel pouch handmade by Studio Koji Sato
- 3-year limited mechanical warranty
- Made in Switzerland
MING continually aims to improve aesthetics and functionality of products where possible; to this end we reserve the right to make changes prior to final delivery.