The world has been generous to us in supporting our creativity, so we’ve decided it’s time for us to pay it forward.From the 37.07 onwards, we will be donating two percent of each watch's net revenue* towards causes we personally believe in. The team will collectively meet ahead of each launch to propose and decide who and where might benefit most from our contributions. They will be things close to us personally – horological, creative, environmental, social. We also want to use these resources to support up and coming creatives whose work we like. A log of selected recipients will be kept online on a new page created for the purpose.
- Team MING
*Transparency has always been an important part of MING (both in design and operations). So for those of you wondering, net revenue simply means the amount we receive per watch after credit card and transaction fees.
Published: July 2022